TED originated as an invitation-only conference where the world’s leading thinkers and doers gather to inspire and be inspired. TED selected Method to redesign and build an online experience which would both support the growth and expansion of TED’s offerings and would also communicate a positive, democratized shift in brand. The new TED.com is an award-winning experience and has become a noted destinated. The final design is simple in its structure but innovative in all its features, creating an experience worthy of the talks it presents.The first-of-its-kind “chapter marks” feature lets users view individual segment topics and jump directly to specific parts of the talk. Community discussions and one-click controls for downloading the videos or posting them to other sites provide the engine for spreading the powerful ideas presented in the talks.
Project role
New business
Project planning
Lead user experience team
Conceptual and strategic development
Interaction model and design
Coordinate visual design and tech teams
Quality assurance
Visit TED.com
Credit
Method

